Senior Specialist - Promotor Coordination
Beyond ONEJob Description
We don’t think about job roles in a traditional way. We are anti-silo. Anti-career stagnation. Anti-conventional. Beyond ONE is a digital services provider radically reshaping the personalised digital ecosystems of consumers in high growth markets around the world. We’re building a digital services aggregator platform, with a strong telco foundation, and a profitable growth strategy that empowers users to drive their own experience—subscribe once, source from many, and only pay for what you actually use.
Since being founded in 2021, we’ve acquired Virgin Mobile MEA, Friendi Mobile MEA and Virgin Mobile LATAM (with 6.5 million subscribers) and 1600 dedicated colleagues across Chile, Colombia, KSA, Kuwait, Mexico, Oman, Pakistan and UAE.
To disrupt for good takes a rebellious spirit, a questioning mind and a warm heart. We really care about how to get things done and not who manages who. We benefit from our diversity, and together, we disrupt the way we and others thinking about our lives for good. Do you want to exchange ideas, learn from each other and leave your mark on our journey? This is the place for you.
Job Purpose
- This is a business-critical role that owns end-to-end operational management of Friendi Mobile’s and Friendi Pay’s Direct Sales (Promoter) channel. The Senior Specialist – Promoter Coordination acts as the operational backbone connecting frontline promoter teams with senior leadership decision-making – driving commercial visibility, performance governance, forecasting accuracy and incentive administration across the entire channel. The role is directly accountable for translating field activity into accurate, real-time insights that protect Gross Adds, revenue and channel profitability, and for continuously improving productivity and efficiency through automation and AI-enabled ways of working – in line with Beyond ONE’s ambition to Think Beyond and Deliver for Impact.
Main Duties/ Responsibilities
- Own end-to-end operational planning for the Direct Sales / Promoter channel – building daily, weekly and monthly deployment plans by team, location, location type, and channel targets (SIMs, AWRs) aligned to commercial KPIs.
- Design, build and continuously improve real-time visibility reports and executive dashboards (Excel, Power Query/Pivot, Power BI) that give Direct Sales leadership instant, accurate insight into channel, commercial and promoter performance.
- Leverage AI-enabled productivity tools (e.g. ChatGPT, Claude, prompt engineering) to automate reporting, accelerate analysis and continuously improve the efficiency and speed of channel operations.
- Calculate, validate and govern weekly and monthly promoter commissions and incentive structures, ensuring accuracy, transparency and alignment with approved commercial models; review outcomes with the Direct Sales Manager.
- Own the end-to-end promoter payment cycle, ensuring 100% timely and accurate weekly and monthly payouts.
- Act as the operational point of escalation for promoter, channel and customer issues, coordinating cross-functionally with IT, BI, Finance and Customer Care to drive fast resolution and protect channel performance.
- Develop data-driven forecasting models and target-setting methodologies for the promoter channel, improving planning accuracy and supporting sustainable Gross Add and revenue growth.
- Conduct ongoing commercial and channel performance analysis – identifying risks, gaps and growth opportunities – and translate findings into clear, actionable recommendations for senior management.
- Ensure every promoter is fully briefed and enabled on current offers, promotions, FRiENDi mobile’s unique selling points, and best-practice customer engagement, so the brand is consistently represented at its best.
- Partner with the Direct Sales Manager to plan, execute and evaluate the ROI of promotional campaigns and channel activities, optimizing budget allocation and execution quality.
- Champion continuous improvement across the promoter channel, proactively identifying and implementing process enhancements, new technologies and best practices to drive efficiency and effectiveness.
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