Hadley Designs

Marketplace Category Manager

Hadley Designs

About Hadley Designs Hadley Designs is redefining early education with creativity, heart, and purpose. Every product we create is hand-drawn and teacher-designed, crafted with care to build confidence and connection. Our screen-free tools empower families and teachers to make learning fun and meaningful, nurturing curiosity and creativity in children. Our Mission We design screen-free products that parents trust to help their children grow, learn, and reach their full potential. Our beautifully crafted, developmentally sound tools replace distractions with connection, curiosity, and real learning. Our Vision We aim to build the most trusted children’s brand in the world, present in millions of homes, reshaping how families learn, connect, and grow. Our products will be so widely used and passed down that generations of children will grow up learning from them and choose them again for their own families. Role Overview As the Marketplace Category Manager you will own the full P&L of Hadley Designs’ e-commerce operations, with a focus on growing our Amazon business and expanding our multi-channel online presence. You will be responsible for driving revenue growth, optimizing product positioning, managing pricing, and leading promotional strategies across multiple online platforms. This is a high-impact role where your strategic and operational expertise will be critical to scaling the business and ensuring the long-term success of our e-commerce channels. Key Responsibilities End-to-End E-Commerce Ownership: Manage all aspects of the e-commerce business, including revenue growth, margin optimization, pricing, advertising, and inventory management. Performance Optimization: Continuously optimize product listings, content, pricing strategies, and promotional plans to maximize conversion rates, sales, and profitability. New Product and Category Growth: Identify new product opportunities and market expansion avenues, and collaborate with internal teams to bring them to market successfully. Inventory and Demand Planning: Develop and execute plans to manage product demand, inventory levels, and risk mitigation, ensuring smooth and cost-effective operations. Cross-Functional Collaboration: Work closely with Product Operations, Supply Chain, and Design teams to ensure product availability and accurate messaging across channels. Data-Driven Strategy: Use data to guide decision-making, refine strategies, and improve key performance metrics across e-commerce platforms. How Success is Measured Strong growth in online sales and profitability across multiple platforms, especially Amazon. Clear and predictable performance improvements through optimized strategies in pricing, promotions, and product listings. Consistent execution of marketing and sales strategies to expand market share. Efficient inventory management that balances growth with cost control. Cross-functional alignment that contributes to operational efficiency and scalability.