Trade Marketing Coordinator – Qatar
Full TimeBookmark Details
Fed Foods Qatar, Fed Foods Qatar, Fed Foods Qatar, Fed Foods
Have you ever imagined boosting your career at one of the biggest food companies in the world?
Nourish life is our commitment. This is not limited to food production – it extends to projects, initiatives and causes we embrace. In order to deliver quality products, we have a team dedicated to innovating every day. We have more than 90,000 employees worldwide. A large team that has a global vision, without leaving aside the local needs.
You are very important to make BRF one of the largest food companies in the world. We are guided by values that serve as a compass for our work. Ethics in all actions, transparency in our value chain and innovation are non-negotiable points for us.
We have great talents in our Company and developing them is one of our top priorities to build a high performing organization.
BRF values and promotes an inclusive and diverse culture. We consider persons with disabilities for all our opportunities.
Job Description
• Work closely with the Channel Managers for robust Commercial planning cycle and Target delivery updates (gaps and opportunities)
• Oversee the work team leaders to make sure we have winning Strategies and activation plans .
• Manage budget and build for trade programmes development
• Gather/ generate innovative ideas for enhancing trade programmes and develop innovative approaches for customer segments
• Own the Sales Activities Master Plan (SAMP) in the BU ensuring the right focus and prioritization and best optimal sales tools made available for the sales force.
• Lead the communication flow between TM and sales operation to ensure the Sales teams have full clarity and visibility to execute.
• Collaborates with Channel Heads to secure best execution
• In-store equipment
• Planogram development
• In-store execution and coordination
• Leads the development of an integrated category package to support sales teams in building quality JBP with strategic customers.
• Develop the best cross-category plans
• Via the TM initiatives (Perfect Store-Basic Execution…etc.), secure the ability to “transform the store” and have visibility for FFQ portfolio and initiatives.
• Act as the “Gate Keeper” for BRF Trade Investments to ensure Revenue Management and ROI principles applied on all levels of trade spent and management of resources
• Lead, organize, and provide all support for sampling teams, to ensure sampling activations are conducted as per SAMP, and to the highest level of professionalism
• In line with CI regional team strategic direction, conduct consumer/shopper surveys, assess, analyze and share results with the bigger audience
• Connect with the Regional Trade Marketing team to lead the TM strategies in the entity
• Bring the local demands from commercial team to the Regional meetings
• Lead the local initiatives with the commercial team as promotion, marketing, advertising and branding with customers.
• Market Share reading and EPOS
• Building promo plan and co-packing promotion
• Going to the ministry for price and listing process
• Conduct Monthly meetings with the merchandiser team to align strategies
Academic Background
- Bachelor’s Degree in Business
Desirable requirements
- Strong Business & Commercial skills
- Team Player
- Negotiation Skills
- Ability to perform under pressure
Experience
- 7 to 10 years of experience as Brand/Category /Sales Manager in MNC in GCC Region
- Minimum 3 years of experience managing a team
Share
Facebook
X
LinkedIn
Telegram
Tumblr
Whatsapp
VK
Mail