Account Manager – Lead Generation

Job Purpose Summary:

To provide sales and marketing support in building a pipeline of leads to meet business plans, quotas and company objectives. Responsible for generating leads through phone calls, social media and emails.

Key Duties and Responsibilities:

• Research, track, maintain and update leads.
• Make outgoing calls to develop new business.
• Contact prospects to qualify leads.
• Direct email marketing to key clients and prospects.
• Conduct customer research.
• Conduct client or market surveys to obtain information about potential leads.
• Participate in the preparation of proposals and / or sales presentations.
• Provide accurate and timely information to management.
• Develop a strong knowledge of the company’s products and services in order to facilitate the sales process.

Education, Skills and Competencies:

• Excellent English communication (verbal and written).
• Experience with cold calling.
• Experience with research and maintaining databases.
• Proficient in MS Office including Word, Excel, and Outlook.
• Experience in using CRM.
• Strong project and time management skills.